CCS Health^®Website

Design Lead, UX & Visual Direction
Tools: Figma, WordPress, Adobe Creative Suite, Google Analytics,

Overview

The CCS Health website was designed to reflect the human side of community care while clearly explaining services, training, and digital tools. I led the experience strategy and visual direction, translating complex care coordination into simple, approachable pathways. The result became a living platform for press, programs, and success stories that connected partners to the mission behind the work.

Final Screens

The Challenge

CCS Health lacked a unified online presence that accurately reflected the breadth of its work and impact. Information was scattered across PDFs, presentations, and email threads, making it hard for partners, providers, and community organizations to understand what CCS does and how it helps. Messaging was often technical, buried in jargon, and disconnected from real human outcomes. The marketing team also needed an easy way to publish news and case stories without developer dependency.

The Solution

The result is a content-forward platform that feels both credible and approachable. Key sections include:

Services & Programs: Clear explanations tied to partners’ real questions

Training & Toolsets: Accessible introductions to CCS digital products

Newsroom: A flexible space for press releases and impact stories

Humanized Language: Copy that avoids jargon and centers value to people

Design choices like generous white space, intuitive headings, and consistent templates ensure readability across audiences and devices, while the flexible CMS framework places publishing control directly in the hands of the CCS team.

The Approach

We framed the website around people first, rather than products or features. That meant:

Establishing a narrative structure that connected mission, services, and outcomes

Creating modular templates that empowered the marketing team to publish press releases and success stories on their own

Translating care coordination concepts into clear, plain-spoken language

Designing simple, consistent layouts optimized for accessibility and mobile

Validating structure and labeling through feedback with internal stakeholders

Impact

Since launch:

The marketing team can publish updates, press releases, and case stories without technical dependency

The site provides a single, trusted source of truth for CCS Health services and impact

Messaging shifted from internal terminology to partner-centered clarity

Content organization supports both discovery and long-term engagement

My Role

Led the project end-to-end from concept through launch

Defined information architecture and navigation structure

Crafted the visual language and overall design direction

Designed modular, reusable page templates

Guided content framing with a human-centered lens

Partnered with stakeholders to refine messaging and priorities

Wireframe Sample

CCS Health® Website